Company profile

A Malaysian snack maker with healthy standard

Long Sheng Da Foodstuff Sdn. Bhd. was founded in 2019 to make healthier, higher-quality snack products — and to make them consistently, with certified food safety systems behind every batch.

Who we are

Founded in 2019, focused on healthier snacking

Long Sheng Da Foodstuff Sdn. Bhd. is a Malaysia-based food manufacturer specialising in healthier and high-quality snack products. The company holds Halal JAKIM, HACCP, MeSTI (Food Safety is the Responsibility of the Industry) and Made in Malaysia certifications, reflecting a strong commitment to food safety, quality assurance and international manufacturing standards.

We focus on developing healthier, nutritious and delicious snack products without added artificial colouring or harmful additives. To maintain premium quality standards, we carefully source selected raw materials from various countries around the world.

Our product range includes the signature “Homimi” mini biscuits, butter cookies and puffed snacks, which have gained strong market recognition among consumers. In particular, the Homimi mini biscuit series has built over six years of market presence and experience.

Long Sheng Da Foodstuff Sdn. Bhd. factory building in Malaysia
Company team gathered for an opening ceremony Management team meeting at Long Sheng Da
Automated biscuit production line Vertical form-fill-seal packing machines Filling and sealing equipment in the production hall
Manufacturing

Fully automated, dust-free production

Equipped with advanced fully automated production machinery and a high-standard dust-free manufacturing facility, Long Sheng Da ensures consistent product quality, reliable production capacity and safe products for consumers.

Controlled baking

Slow baking at precisely controlled temperatures — 150°C for our butter cookies — for a crisp texture and a rich, preserved aroma.

Automated packing

Multi-head weighing, filling and sealing lines deliver accurate fill weights and hygienic, individually packed servings.

Our journey

From a single mini biscuit to four product families

Over the years the company has continuously improved its product formulations and manufacturing processes to deliver tastier, healthier and higher-quality snack products to the market.

2019

Long Sheng Da Foodstuff Sdn. Bhd. is founded

A Malaysian manufacturer established around healthier snacking, with food safety systems in place from the start.

6+ years

Homimi Tamago Boro builds its market

The signature mini biscuit series grows into one of the company's core products through continuous formulation and process upgrades.

Today

Four families under three brands

Mini biscuits, Little Blossom butter cookie gift tins, Corn Bobo puffed snacks and butter egg rolls — sold at retail and as festive gifts.

Next

Expanding worldwide

Long Sheng Da aims to further strengthen product quality, service excellence and global market presence by expanding its export business to more countries.

Ingredient sourcing: premium potato starch, fresh farm eggs and Australian milk powder

Selected raw materials sourced from around the world.

Certifications

Audited standards behind every batch

Food safety, quality assurance and international manufacturing standards are certified

Halal Malaysia JAKIM certification mark
Halal JAKIM
HACCP certified seal
HACCP
MeSTI food safety certification logo
MeSTI
Produk Malaysia — Product of Malaysia mark
Made in Malaysia

Halal JAKIM

Certified by Malaysia's Department of Islamic Development — recognised across Muslim-majority export markets.

HACCP

Hazard Analysis and Critical Control Points — systematic prevention of food safety hazards throughout production.

MeSTI

Makanan Selamat Tanggungjawab Industri, Malaysia's Ministry of Health food safety assurance scheme.

We believe delicious food should come from nature, allowing children — and everyone else — to enjoy nutritious and natural goodness. The Long Sheng Da product philosophy

Partner with us

We welcome distributors, wholesalers, retail buyers and export partners. Tell us about your market and we will come back with specifications and samples.